LaVoie,+Deanna

[|outoftheboxmag.blogspot.com] The designer is trying to persuade the consumer by making a point that their ketchup is grown fresh. The ad uses persuasive tactics by making their design creative. Instead of just having a regular bottle of ketchup, the designer made it so the bottle looked like a chopped up tomato. The company is trying to make it so the audience knows that they grow their own tomatoes and that their ketchup is fresh. Their audience is whoever buys ketchup. [|psd.fanextra.com] The designer is trying to persuade the consumer that the lollipop is sugar-free. The ad is persuasive since ants like sugar and they made it so the ants walked around the lollipop, because it didn't contain sugar. The company is trying to make it so the audience buys their product if the consumer were to want sugar-free lollipops, because they guarantee that there is no sugar in their product. The audience to this ad would be anybody who wants sugar-free lollipops, most likely kids. [|wheresthesausage.typepad.com] The designer is trying to persuade the consumer that that the soda has no added preservatives and no artificial flavors. They do this by making the bottle clear and the background white to show that there is nothing added to the soda and that it is the "real thing". They achieve this because it shows that it is pure form the color choice. The audience for this advertisement would be anyone who drinks soda.
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[|www.coloribus.com] The designer is trying to persuade the consumer that their hair product will make your hair strong. To do this, they make the hair in the design, curled so that it looks like an arm muscle. This was a good way to show what they want their consumer to believe, since it catches your eye and makes you see two different things in one. The designer tries to make it so the product of the company is a good choice since it makes your hair stronger. The audience for this ad would be anybody, most likely females.

[|www.behance.net] The designer is trying to persuade the consumer that their ginger ale is a tradition and that it is more natural. They do this, by placing the soda can in the grass, making it look as if the soda is natural. The designer makes it so that people would want to try their ginger ale since it is their traditional soda since 1926. Also the setting makes it stand out. The audience for this, would be anyone who drinks ginger ale.


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[|thebabytorpedo.com] One reason I think that this corporate identity package is successful is because of the color choice. The colors go together well and are all light and more pastel. Also, inside of the text it has buttons, making the logo more fun yet simple. For the envelope and letterhead the stripes start from the opposite bottom corner and wave up, also making the identity package more successful, since it draws your eyes to it.
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[|jobspapa.com] An element that this corporate identity package uses is the font. The font is more fun instead of fancy. Also, the colors are more pastel and even though they are all different, they all seem to go together. On the letterhead and the business card there is a pink line at the bottom and has a faded shape of a cupcake in the background. I like that they did this, because the line repeats the first color and the cupcake adds more to the design.

[|www.deviantart.com] This corporate identity package is really simple, but stands out. The color choice of the logo is all colors that are bright and different, which automatically bring your eyes to it. Also, I like how on the back of all of the items, there would be the same design. Plus, I like how the envelope isn't all made up of the color design where it is white, but instead, has the color only on the fold of the envelope.

[|www.wildcatdigital.com] I like this identity package since the colors stand out. The orange and purple blend together, and makes it look like a sunset. Also, on the letterhead, instead of just having the logo on the top of the page, they repeat the design on the bottom except without the font. I think that this was a good idea. Plus, I like how the "o" in "arizona" is made of the sun during sunset(or sunrise) for the logo. In all, everything corresponds with each other.



[|kmacalpine.com] The bamboo is the main focus of the logo and I like how it makes the shape of a "B". For the letterhead and the business card the symbol of the bamboo is repeated in the background, but is faded, so that it dosen't disrupt the text in front. The logo and the whole ID package is very simple, yet effective because it would be easy to recognize.


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The first three logos have good use of font. And the last two logos use a good symbol/picture to represent what the company is. Even though most of their colors are different, all the colors better match the logo. Like, it would look weird if toys r us was in black and white. In all, they all represent what they are in a way.
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[|www.wkyc.com] I chose this logo because it uses a good font to make it so that it is not boring and fits the company. Also, the ice cream cone makes it so the logo is fun and describes what the company is. Also, the logo relates to me, because it's one of my favorite places to get ice cream.



[|www.candyavenue.co.uk] I chose this logo because the letters are big and obvious for what it stands for. The logo is very popular and uses good font that isn't too fancy, but not boring. Plus, M&Ms are such a common name for that candy and I like them, so thats how I can connect.



I think that this logo is successful, because it is so memorable. The backwards R and the different color letters are both good ways to represent that the store is for kids and is fun. The font fits the company because its more bubble lettered and fun rather than being something that has nothing to do with toys. [|www.beyondhollywood.com] This logo is successful because it is well-known. Also its simple, but stands out still. There is an eye in the middle, so that makes the logo more successful. And it has good use of negative and positive space.



[|en.wikipedia.org]I chose this logo because it is a good representation of the company, or what it is. The puzzle pieces create a world, which kind of adds symbolism, since they are probably trying to convey that wikipedia has the answers to anything in the world.
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Definition: A type of art that minimizes the amount of effect, lines, colors, texture, etc. Also, its not meant to symbolize anything other than what it is.
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[|www.photopoly.net] Artist: N/A Created: N/A Location:N/A In this picture it uses minimalism by only having two colors in the photograph, which are black and blue. Also, the whole picture is just water, then there is just one duck swimming in it, so there isn't much happening in the photo.

[|brettworks.com] Artist: Thomas Brett Created: N/A Location: N/A This picture uses minimalism by only having two colors and one effect. The two colors are shades of purple and black. The effect used is reflection. The fence is the only thing in the water, so there isn't many different objects.

http://en.wikipedia.org Artist: Piet Mondrian Created: 1939-42 Location: N/A This artwork uses minimalism by only having three colors and not a lot of them. The only shape that is used is different sized rectangles that are mainly black and white. So, there isn't much detail or effect.

[|www.wiggz.com] Artist: Grant Wiggins Created: 2008 Location: N/A In this artwork theres minimalism since there is only one kind of shape and it only uses two different shades of red. The movement is all going in the same direction, making the design simple.

www.emorfes.com Artist: Hossein Zare Created: N/A Location: N/A In this photo there is minimalism because the picture is in black and white. Also, the only object is the tree, so the photo is very simple with not really any effect.


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[|mmckenna811.blogspot.com] This logo uses expressive letters because they use a font that sort of has flow. Also, I thought its interesting how the "h" leads on to the "l". Plus, this logo fits the restaurant because the apostrophe is in the shape of a chili, which in the name of the restaurant. I thought that this was a cool idea. So, in all it makes the logo distinct from others and uses good writing for it.

[|www.efektyvusdizainas.lt] This logo uses expressive letters since the font is very different. Ecspecially because for the letter "J" there was a paw print created. The paw print relates to the logo due to the fact that in the jungle there are animals. So, I feel that the text and letters were expressive and related to the name of the logo.

[|__theliferandomthoughtsofindigomontoya.blogspot.com__] The words in this one are fun and different. It fits well and the castle in the background relates to walt disney in general because people may think of a castle. This logo is memorable and expressive. Plus, it is unique and contributes to the place and company.

[|__blog.crowdspring.com__] I think that this text is very expressive. It makes it so a lot of people can remember it. Also, the letters are curly and flow. It makes it so it is more exciting and not just plain. I don't think the words necessarily relate that much to the company, but they are definitely a good fit for the word and company.

[|www.huntlogo.com] I think this logo uses expressive text because the letters are all upper-cased. Also, in the S and the Y there are arrows pointing in different directions. This makes it so its fit with the name of the place because it includes the word "way" which relates to the arrows. This makes it so the logo is memorable.


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[|www.nfgraphics.com] I chose this image to represent negative space because when you look at it, you see a bunny, But within the negative space it created a heart. I found this interesting how the creator made it so while the bunny was hopping, the legs created a shape. The positive space, is the black while the negative space is the white.
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[|designm.ag] This picture represents the use of negative space. The positive space is the black and the negative space is the white. While the dolphin is the center of attention, the shape of a seal is created in the background. I chose this image because it seemed cool how the animals sort of combined together in the image using the empty space of one animal, for the other. So, it was easy to look at the picture with two perspectives.



[|ibrandstudio.com] I chose this image because it uses two different animals in the negative space and one in the positive space. This logo appears to be for a zoo, so instead of just using a picture of an animal, the creator made the picture more appealing, being more clever with the shapes of the animals. In the positive space (the black), there is an eagle. While in the negative space (the white), there is a horse, as well as, a wolf. I thought it was cool how the two animals were put in the space below the wings of the eagle.

[|www.fuelyourbranding.com] I chose this picture because it is a good representation of negative space. This is because in the positive space there is a picture of a deer. Then, when you look at the negative space, there is the shape of people with guns. I don't necessarily like the picture, but I thought it was cool how the shape of the people fit in between the shape of the deer's legs.

[|webdesignledger.com] This image is a good representation of negative space because when looking at it, it says the word shift. Then the H in the word is made out of negative space, rather than positive space. While in the positive space there is to arrows, one pointing up, one pointing down. I thought that that was clever because the arrows pretty much represent the definition of the word.



DL Resource: [|commons.wikimedia.org] I chose this logo because it's the same as the computer so its the first thing that came to mind.